Introduction

Runway Agent is a chat-based collaborative agent that analyzes what you give it — a product, image, an ad campaign, or idea — and uses what it learns to create what comes next. Instead of generating a single asset in isolation, Agent can plan, produce, and scale entire creative projects while picking the best model for the job at each step.

A built-in timeline editor lets you cut, reorder, and upload additional assets when generating or otherwise working with video content.

This article walks you through the basics of creating with Agent, with examples to show what's possible.

Step 1 – Accessing Agent

Sign in to your Runway account
Click Agent in the left sidebar, or go directly to app.runwayml.com/agent

If you've used Agent before, you'll land on your most recent session. To start a new one, double-click Agent in the left sidebar, or click the session name in the top left and select Start New Chat.

Step 2 – Prompting Agent

The prompt sets the creative foundation of what Agent generates.

Click into the Type your thoughts… field at the top of the panel
Enter a description of what you want to start creating in natural language

Think of your prompt as a simple description of where to start. A single, simple sentence works well in most cases, as Agent will ask for more details as needed to ensure alignment before generating.

Settings

Agent has two modes available under the Settings slider icon:

Ask before generating media: Review each step's plan before Agent generates
Automatically generate: Skip confirmation and allow Agent to automatically generate

Agent defaults to automatically generating. Change this setting if you'd like more control at each step.

Adding reference images

If you have specific visuals you want Agent to incorporate — characters, locations, products, or visual inspiration — you can upload them directly.

Click the + button below the prompt field or drag and drop the images or video from your computer into the chat.

After entering your prompt and optional assets, send the first message to have Agent start analyzing the request.

What can Agent do?

Agent can perform a wide variety of tasks at any point in your creative projects. Some examples of initial prompts include, but are not limited to:

Marketing

Help me find the strongest positioning for my product and build a campaign around it.
Make three stronger variations of this ad to test.
Look at my latest campaign results and suggest new creative that builds on what's working.
Break down why this ad works, then make my own version.
Make a week of new content in the style of my recent posts.
Localize my content.

Movies

Create a multi-shot scene based on this character.
Show me this character from different angles.
Help me scout different scene ideas for this story.
Storyboard a sequence for my idea.
Create 4 color grade variations of this shot.

Social media

Adapt my idea into different aspect ratios for social media.
Create a week of posts for this month's content calendar.
Remix this trend with my product.
Generate a thumbnail pack for my brand.
Make a short vertical reel with my image.

Educational content

Create slides from my content.
Explain this concept in images.
Create visual set for a lesson.
Build an explainer video on my topic with a voiceover.

Experimental art

Explore one subject in many styles
Create a morph sequence
Make variations on a theme
Animate a still many ways

Step 3 – Reviewing and Refining with Agent

After submitting your initial message, Agent analyzes your request to build a plan and may ask questions to ensure it generates what you want. Review this plan and let Agent know whether you wish to:

Proceed with generating or
Refine and workshop the concept before generating

If you're ready to proceed, simply let Agent know that you like the plan.

If changes are needed before starting the generation, you can provide feedback directly through the chat for automated updates.

Agent may also request more information to ensure it generates what you want.

Step 4 – Touching up videos

If Agent creates a multi-shot video, it will automatically combine your clips and audio. For minor adjustments, you can click the Timeline button beneath the video to open the editor. Alternatively, you can also ask Agent to make edits for you.

Split

Split separates media files into two. To use Split to separate a single media clip:

Click the media you want to split in the timeline editor
Move the scrubber to the location to split
Click Split

Selecting a media clip (which adds the white outline) will split only that file. To split all tracks at a point, make sure no single media clip is selected.

Trim a clip

Hover near the edge of the media clip and click and drag the edges to trim.

Adjust track volume

Click the track's left icon to adjust the volume. The volume adjustments apply to all clips within the track.

Add a new media track

Click the left-hand + symbol to add a new track to work with. Use this to upload new media to layer into your video.

Undo and Redo edits

Undo and Redo allow you to quickly test minor adjustments in the timeline editor without edit permanence:

Use Undo to quickly remove the last change(s) to the timeline
Use Redo to revert the last Undo action

Examples

Agent works across a wide range of creative use cases. Studios, marketing teams, and individual creators can use Agent for short films, motion graphics, social content, and more.

Next Steps

From here, you can take your Agent output further with these tools:

Upscale Video — upscale your finished video to 4K quality
Ad Localization — take an image ad and generate localized versions for different markets in seconds
Start a new Agent session — return to Agent to analyze, create, or scale your next project

FAQs

How long can Agent videos be?

Agent doesn't have a hard duration limit, but videos longer than the chosen model's duration limit will generate in separate clips. Agent brings these separate clips together automatically in the video editor.

What resolution and quality options are available?

Agent generates at 480p, 720p or 1080p, depending on the chosen model and the level of quality requested. After generation, you can upscale any video to 4K using the Upscale Video app. A good approach is to iterate at 720p to save credits, then upscale your final version.

Which AI models does Agent use?

Agent picks the best model for each task automatically — including Gen-4.5, Seedance 2.0, Kling, Veo, and others. Prefer a specific model? Just ask, and Agent will use it. See Credits & Available Models for the full list.

If you are on an enterprise plan, Agent will only use models enabled by your workspace's admins.

Do I need design or video editing skills to use Agent?

No. Describe what you want in plain language and Agent crafts polished, ready-to-publish assets. No editing software to learn. For best results, review Agent's outline before generating — it's your chance to shape the story beats, visuals, and voiceover before credits are spent.

Are there any limitations on conversation length?

Agent sessions can handle long conversations, though very lengthy ones may see degraded performance. Starting a new session when switching to a new project is the best way to keep things running smoothly.

Is Agent different from Chat Mode?

Yes, Agent replaced Chat Mode and offers the same conversational experience with significantly more capability — including the ability to plan, analyze, and produce multi-shot projects from a single prompt. Chat Mode sessions are no longer accessible, but any content generated in Chat Mode can still be found in the Assets section of your Dashboard.

Use case	What you bring	What you ask	What Agent creates
Campaign creation		Tell me the strongest angles for this product and build a campaign around it.
Ad testing		Build three stronger variations of this ad to test.
Film & narrative		Create a multi-shot scene with this character across three different locations.
Performance analysis		Analyze what's working in this campaign and create new creative that builds on it.
Social content		Make 6 days of social content in the style of my recent posts. Use a 1:1 aspect ratio.

Creating with Runway Agent